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Monday, 26 July 2010 15:25 |
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"Bin the Spin" is back in 2012
PHAIWA invites all eagle-eyed advocates to submit entries to the monthly ‘Bin the Spin’.
Have you seen unhealthy promotions that are...
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Misleading?
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Emphasise ‘health’ benefits of a clearly unhealthy product?
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Positioned in an inappropriate manner? (e.g. where children walk past on their way to school or next to a newspaper article about chronic disease); or
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For any other reason, strike you as ‘not right’?
...then nominate them for the ‘Bin the Spin’!
Nominations are welcome from any marketing medium. For example:
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Newspaper or magazine ads
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Billboards or other outdoor advertising
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Product packaging
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TV ads (where you can capture a graphic or a link from YouTube)
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Supermarket or shopping centre displays
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Online or new technologies.
See the flyer below for more details and instructions on how to enter.
To view the entries of the unhealthiest promotions from previous rounds download the flyers below.
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Last Updated on Friday, 20 January 2012 10:12 |